Insightful and incisive. As a content creator, one of the things I try to keep in mind is even if I am talking about a subject already written about, what specific value am I bringing to it? More importantly, who is my target audience and how often do they need to see it? If the answer to either of those questions is unclear, I step back and hit the pause button on creation. Really helps with information flow and dissemination. Loved this, Oksana.